rocketeer blog

Calvin Carter in meeting speaking

Bottle Rocket Cited As A Strong Performer By Independent Research Firm

We’re excited to share that Bottle Rocket has been rated a Strong Performer in Forrester Research, Inc.'s report, "The Forrester Wave™: B2C Mobile Services Providers, Q4 2016." Forrester researched, analyzed and scored the 13 leading B2C Mobile Service Providers using twenty criteria, including current Fortune 500 client interviews. Bottle Rocket was named a Strong Performer. Forrester noted that... read more

TeamRWB Logo for Charity Blog

Rocketeer Charity | Team Red, White & Blue

Every month, our Rocketeers pick a charity to support. Driven by employee nominations, these organizations represent the passion Bottle Rocket has for giving back to society. For the month of February, we selected Team Red, White & Blue, an organization... read more

Man at QSR restaurant holding smartphone

QSR Mobile Experiences Customers Want

When our partnership with Chick-fil-A bolstered the most successful B2C restaurant loyalty program in the U.S., we traced what created the special something that compelled 4 million users to download their app. It was a combination of a native, custom-built... read more

Talking Digital Loyalty with Urban Airship

When Urban Airship, an integration partner for our custom apps and TVE and OTT platform, AWE, wants to know what top digital studios are doing, they come to Bottle Rocket. One of our Business Development brainiacs, Jake Montgomery, joined a panel at Urban Airship’s 2017 kickoff to give them an answer. “What's hot for us is digital loyalty,” Jake said. He gave this example of digital (aka mobile) loyalty,... read more

GSMA MWC Americas Logo

Bottle Rocket at MWC Americas

This year, GSMA is bringing Mobile World Congress (MWC) to the U.S. of A., and Bottle Rocket will be a part of it! We’re excited to announce that we’ll be hosting a full-day program for mobile executives at the inaugural MWC Americas. Keep an eye out for... read more

How to Surprise and Delight Your Way into Customer Loyalty

When’s the last time your phone surprised you? Kind of a weird question, we know. But that’s exactly what a couple of our bold Rocketeers are exploring. Lucky for all of us, they wrote everything down. Mark McKinney (VP, Client Development) and Michael “Griff” Griffith (VP, User Experience) are the minds behind “Mobile Loyalty: Surprise!” — a close look at surprise and delight for those living a... read more

Mobile Excellence Awards trophies with announcement

AWE Wins at the Mobile Excellence Awards

Remember when we revealed we were finalists in the 2016 Mobile Excellence Awards (MEAs)? We’re excited to announce AWE has won the MEA for Best Live Streaming or Video for Mobile! We couldn’t have done it without our stellar AWE viewing experts who... read more

Naomi's Village

Rocketeer Charity | Naomi’s Village

Every month, Rocketeers pick a charity to support. Driven by employee nominations, these organizations represent the passion Bottle Rocket has for giving back to the community. For the month of January, we selected Naomi’s Village, a fully registered... read more

Tethered Heartstrings – The Emotional Side of VR

Many people who have experienced it first-hand say “if you haven’t tried VR, you can’t understand what it’s like.” You can learn about how it works and see that people are enthralled by it, but you have to try it to truly know why its an experience unlike any other. In our recent panel video, Matt Johnson, EVP of Innovation here at Bottle Rocket, had this to say about the medium: "Over the past couple... read more

What’s Next in In-app Purchases | A Mini-Hackathon Recap

At Bottle Rocket, we like to host mini-hackathon events through the year. Similar to our annual Rocket Science event, these hackathons are nights where our engineers concentrate on one theme or aspect of technology development – beacons, healthcare, etc. – and create an application or idea within a few short hours. These short bursts of iteration, testing, and collaboration help our team conceptualize the next... read more