trend report: the impact of COVID-19 on iOS rankings

For the last few months, Bottle Rocket has been conducting App Store research focused on how brands are leveraging, optimizing and updating their mobile apps in response to the COVID-19 pandemic and how customers are responding.

Leveraging Appfigures, we have compiled mobile usage data for various brands in different industries and compared the results across the board. Although we always expect to learn more as time progresses, our analysis of the first month of data has taught us a few key things. And we're excited to share those learnings with you.

We plan to update this data periodically for the foreseeable future, so make sure and check back weekly for more insights and learnings from our study.