UX APIs Can Make or Break a Customer Journey

Expectations are ever-changing and brands must figure out how to remain relevant or risk becoming obsolete in customers’ minds.
Experience APIs — Upgrading the Experience for Customers and Developers

Digital product owners and developers need the APIs to support the overall end customer experience — and not just any APIs. Let us talk about Experience APIs.
Empathetic API Design for Technical Consumers

Danny Baggett discusses how we learned that API design can have a profound impact on user interfaces and, thus, user experiences.
Empathetic API Design for Technical Consumers

Follow these five best practices Design is important in many aspects of development which is especially true for development that drives user experience. We’ve learned that API design can have a profound impact on user interfaces and, thus, user experiences. Poorly designed APIs can lead to awkward, unnatural, or inefficient workflows within a user’s experience, […]
How to Empathetically Design APIs That Developers Will Love

We’ve learned that API design can have a profound impact on user interfaces and thus user experiences.
API Design: Empathetic Design for Technical Consumers

Poorly designed APIs can lead to awkward, unnatural or inefficient workflows within a user’s experience while a well-designed API can mitigate these issues.