Opening doors and breaking records.

In 2011, we started by redesigning their world-renowned iPad app. We quickly followed with the creation of the iOS and Android native applications. These apps deliver a rich, intuitive experience loaded with features. The app allows SPG members to find and book, while seamlessly accessing and using their loyalty rewards. The app also provides personally and contextually relevant content, based on a user’s loyalty profile and location. Users can get to know each of Starwood’s 11 distinct hotel brands and decide where their next adventure lies. While staying with Starwood, the property shares all kinds of information with their guests through the app, from the weather and driving directions to hotel features and amenities. Members can connect to Starwood through social networking communities by checking in to destinations, sharing photos and reading insider tips. A guest’s SPG account information is always available, so they can check their Starpoints® balance and view details on upcoming and past stays.