Strategies Grocers Can Use to Tempt Customers Back to In-Store Shopping in 2021
With consumer behavior changing almost immeasurably over the past year, grocers must now think outside the box to keep and increase customer loyalty. As we…
events. ideas. points of view.
events. ideas. points of view.
Check out the latest and greatest happenings around the rocket. We’ll do our best to keep you informed on all things new and now.
Check out the latest and greatest happenings around the rocket. We’ll do our best to keep you informed on all things new and now.
LET'S FACE IT, 2020 WAS HARD.
20 Trends Worth Remembering
But even amid all the change and hardship, believe it or not, 2020 has managed to teach us a few things and forever changed the way brands and consumers interact. We've compiled 20 of our favorite trends that we've noticed this year that will certainly carry us into 2021 and beyond.
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DID YOU SEE THE NEWS?
Bottle Rocket Founder Announces
A “Work from Wherever” Future for the Company
Once again, Bottle Rocket is pioneering a path forward.
This time with an all new attitude and an all new way of working. #leadtheway
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TREND REPORT
The Impact of COVID-19 on iOS Rankings
Bottle Rocket has been conducting App Store research focused on how brands are leveraging, optimizing and updating their mobile apps in response to the COVID-19 pandemic and how customers are responding.
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LADIES AND GENTS, PREPARE FOR LIFTOFF
A podcast brought to you by the experts at Bottle Rocket, ’Liftoff' is a show about experience. We will talk business transformation, product growth, leadership and everything in between.
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Everything You Need to Know About Personalization for Restaurants
It used to be that all restaurants needed to attract customers was a catchy jingle, a memorable mascot, and a signature menu item. While a…
How travel brands are using Apple’s App Clip to drive engagement, touchless experiences
Travel providers have been examining ways to make the traveler journey friction-free long before anyone heard the word “coronavirus.” But across all sectors of the…
Retaining the divided attention of post-COVID QSR customers
Quick Service Restaurants face an uncertain future. Here’s how they can win in a digital marketplace with customers staying at home. With the pandemic altering…
Restaurants After COVID: How to Navigate the Digital Future
RESTAURANTS SHOULD CONSIDER THESE THREE CORE PRACTICES. In a period that’s been nothing short of turbulent, quick-service restaurants have managed to make a rebound and…
Want to Build Products Customers Love? Prioritize Iteration.
Continuous iteration will help you create products that people grow to love over time. The best and most successful digital products go through a cycle…
The Fourth Law of Customer Retention
Cross-Channel Messages are the Attraction Forces That Influence Organic Product, Service Discovery & Repeat Customer Visits In the first two laws of customer retention, we…
New Class of Online Grocery Shoppers Brings Fresh Industry Demands
No industry has remained untouched by the digital transformation induced by lockdown restrictions, with the grocery market, in particular, witnessing an accelerated online shift. Grocers…
13 Smart Home Tech Features To Anticipate In The Next Decade
Smart home tech has made life a lot easier for many homeowners. Voice assistants like Alexa are among the most popular and well-known of the…
15 Digital Payment Upgrades That Would Improve The Customer Experience
Digital payment methods have seen increasing use in the past few years, and with the onset of the Covid-19 pandemic, consumer adoption has skyrocketed. In…
Product Managers Versus Project Managers: We Need Some Clarity
Here are three areas where you can better distinguish between these two roles. It happens every week or so, even with close friends and family…
Bottle Rocket Named One of the Top Mobile App Development Companies in Dallas 2021 by Digital.com
Digital.com evaluated 43 mobile application developers in Dallas based on 10 different variables to give you a list of the best mobile application developers in…
11 Must-Have Features For A Competitive Business Website
From the growth in mobile access to the rise of AI-driven customer outreach, business websites are evolving at a rapid pace. Leading-edge corporate websites now…
13 Big Changes 5G Will Bring To Businesses And Consumers In 2021
From wireless service commercials to news stories, the arrival of 5G has been trumpeted far and wide. But while everyone may know that access to…
Grocers could face a tough time in the coming year
COVID-19 has been the catalyst for incredible grocery market growth and e-commerce adoption. Sales at Idaho-based grocer Albertsons increased by 11.2% during the fiscal second quarter…
Let’s Face It, 2020 Was Hard.
Despite the hardships of this year, there was a lot to learn and celebrate. 2020 has managed to teach us a few things and forever changed…
Marketing in 2021: The impact of blockchain on CX
Tim Duncan, Product Growth Lead at Bottle Rocket, discusses how marketers can use blockchain technology to build better relationships with their customers. For a decade,…
The Third Law of Customer Retention
Retained Customers Are The Growth Engine Behind Organic Customer Growth In The First Law of Customer Retention (previously published here), we defined retention and provided an…
Are You In The “In-Group”
In order to thread the power of social proof into your digital product, we need to consider who the most important influencers in your ecosystem…
The What, When, Where and Why of App Clips
App Clips is set to change how a business’s brand shows up digitally for its customers. App Clips will, in essence, allow users to have…
16 Smart Ways For Tech Teams To Stay Ahead Of Industry Trends
Technology is one of the fastest-moving industries out there. The expectation to stay on top of the latest trends creates sizable responsibilities for every tech…
In Defense Of The Office Building: Eight Benefits Of Physical Workspaces
Sr. Director of Android Engineering at Bottle Rocket, contributing to best practices and innovation throughout the organization. As more of the professional world adopts a remote…
4 Stocks To Gamble On This Holiday Season: Caesars, MGM Resorts, Penn National, And Boyd Gaming
The delivery of a COVID-19 vaccine and the arrival of the holiday season have given casino operators a new reason to cheer. As travel restrictions…
Build A Diverse Tech Team That Mirrors Your Audience With These 13 Strategies
The benefits of a diverse tech team are many, but one of the most compelling is that the team building tech should reflect the diversity…
Bottle Rocket Launch Apple App Clip For Caesars Ent.
A leading digital experience company, Bottle Rocket, on Thursday announced the launch of an Apple App Clip for its Caesars Entertainment partner. Without installing the…
Navigating the Product Analytics Maturity Model in the First-Party Data Era
First things first, let’s level set. If you are a product manager that is feeling increased pressure from your business to use your first-party data…
Caesars Entertainment Unveils Enhancements to its Guest Experience with its First Ever Apple App Clip
Bottle Rocket, a digital experience company, announced the launch of an Apple App Clip for its partner Caesars Entertainment, the largest casino and entertainment company…
Caesars Entertainment Unveils Guest Experience Enhancements with Innovation Developed by Bottle Rocket
Bottle Rocket, a leading digital experience company, has announced the launch of an Apple App Clip for its partner Caesars Entertainment, the largest casino and…
Developed by Bottle Rocket with Notifications by Airship, Caesars Entertainment Unveils Enhancements to its Guest Experience with its First Ever Apple App Clip
DALLAS, Dec. 9, 2020 /PRNewswire/ –Bottle Rocket, a leading digital experience company, today announced the launch of an Apple App Clip for its partner Caesars Entertainment, the largest…
Caesars, Bottle Rocket Partner on Apple App Clip
DALLAS—Digital experience company Bottle Rocket has launched an Apple App Clip for its partner Caesars Entertainment. This new innovation allows Caesars’ on-site guests to locate…
When to Leverage Blockchain & Cryptocurrencies to Drive Experience Growth
Today, product managers across all industry sectors are looking to harness the power of blockchain to create real value for both their teams and customers….
11 Game-Changing Reasons To Monitor Your Website Traffic
Big data” has become more than just a buzzword. With the right analytics, data can yield valuable insights to help a business identify its audience,…
11 Tech Pros Share Their Best Tips For Writing Better Code
Those fresh to programming may know the languages and rules but lack the experience that leads to creating cleaner, more efficient code. A few years…
16 Crucial Things Companies Often Forget When Building Mobile Apps
More and more consumers are using their phones to surf the Web and shop for goods and services. As a result, an increasing number of…
3 Principles Every Product Manager Should Implement Now
Navigating the new normal will require a shift in thinking to discover unmet needs and embrace new opportunities. Customer needs and business opportunities are in…
COVID-Proofing Restaurants with App Clips
Calvin Carter, CEO of Experience Consultancy Bottle Rocket, discusses how COVID-19 has rewritten the rules of dining and how Apple App Clips will provide an avenue…
Server-Driven UI for Android with Jetpack Compose
Jetpack Compose is a new UI toolkit for native Android UI development that enables declarative UI. Traditional Android UI development is done either using a markup…
Groceries & Digital Discoverability
How do customers discover new brands, explore products, and explore impulse buy when shopping digitally? The last few months have proven that COVID has been…
Buy. Then Build. The New Reality for Enterprise Software Development
Who Should Read This? Delivering value-driven software means harnessing several motivated disciplines across an organization. Subscribing to a product mindset isn’t limited to just production teams….
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