Product Managers Versus Project Managers: We Need Some Clarity
Here are three areas where you can better distinguish between these two roles. It happens every week or so, even with close friends and family…
events. ideas. points of view.
events. ideas. points of view.
Check out the latest and greatest happenings around the rocket. We’ll do our best to keep you informed on all things new and now.
Check out the latest and greatest happenings around the rocket. We’ll do our best to keep you informed on all things new and now.
LET'S FACE IT, 2020 WAS HARD.
20 Trends Worth Remembering
But even amid all the change and hardship, believe it or not, 2020 has managed to teach us a few things and forever changed the way brands and consumers interact. We've compiled 20 of our favorite trends that we've noticed this year that will certainly carry us into 2021 and beyond.
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DID YOU SEE THE NEWS?
Bottle Rocket Founder Announces
A “Work from Wherever” Future for the Company
Once again, Bottle Rocket is pioneering a path forward.
This time with an all new attitude and an all new way of working. #leadtheway
CHECK IT OUT
TREND REPORT
The Impact of COVID-19 on iOS Rankings
Bottle Rocket has been conducting App Store research focused on how brands are leveraging, optimizing and updating their mobile apps in response to the COVID-19 pandemic and how customers are responding.
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LADIES AND GENTS, PREPARE FOR LIFTOFF
A podcast brought to you by the experts at Bottle Rocket, ’Liftoff' is a show about experience. We will talk business transformation, product growth, leadership and everything in between.
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Grocers could face a tough time in the coming year
COVID-19 has been the catalyst for incredible grocery market growth and e-commerce adoption. Sales at Idaho-based grocer Albertsons increased by 11.2% during the fiscal second quarter…
Let’s Face It, 2020 Was Hard.
Despite the hardships of this year, there was a lot to learn and celebrate. 2020 has managed to teach us a few things and forever changed…
Marketing in 2021: The impact of blockchain on CX
Tim Duncan, Product Growth Lead at Bottle Rocket, discusses how marketers can use blockchain technology to build better relationships with their customers. For a decade,…
The Third Law of Customer Retention — Retained Customers Are The Growth Engine Behind Organic Customer Growth
In The First Law of Customer Retention (previously published here), we defined retention and provided an equation which helps determine the probability of whether or not…
The What, When, Where and Why of App Clips
App Clips is set to change how a business’s brand shows up digitally for its customers. App Clips will, in essence, allow users to have…
16 Smart Ways For Tech Teams To Stay Ahead Of Industry Trends
Technology is one of the fastest-moving industries out there. The expectation to stay on top of the latest trends creates sizable responsibilities for every tech…
In Defense Of The Office Building: Eight Benefits Of Physical Workspaces
Sr. Director of Android Engineering at Bottle Rocket, contributing to best practices and innovation throughout the organization. As more of the professional world adopts a remote…
4 Stocks To Gamble On This Holiday Season: Caesars, MGM Resorts, Penn National, And Boyd Gaming
The delivery of a COVID-19 vaccine and the arrival of the holiday season have given casino operators a new reason to cheer. As travel restrictions…
Build A Diverse Tech Team That Mirrors Your Audience With These 13 Strategies
The benefits of a diverse tech team are many, but one of the most compelling is that the team building tech should reflect the diversity…
Bottle Rocket Launch Apple App Clip For Caesars Ent.
A leading digital experience company, Bottle Rocket, on Thursday announced the launch of an Apple App Clip for its Caesars Entertainment partner. Without installing the…
Caesars Entertainment Unveils Enhancements to its Guest Experience with its First Ever Apple App Clip
Bottle Rocket, a digital experience company, announced the launch of an Apple App Clip for its partner Caesars Entertainment, the largest casino and entertainment company…
Caesars Entertainment Unveils Guest Experience Enhancements with Innovation Developed by Bottle Rocket
Bottle Rocket, a leading digital experience company, has announced the launch of an Apple App Clip for its partner Caesars Entertainment, the largest casino and…
Developed by Bottle Rocket with Notifications by Airship, Caesars Entertainment Unveils Enhancements to its Guest Experience with its First Ever Apple App Clip
DALLAS, Dec. 9, 2020 /PRNewswire/ –Bottle Rocket, a leading digital experience company, today announced the launch of an Apple App Clip for its partner Caesars Entertainment, the largest…
Caesars, Bottle Rocket Partner on Apple App Clip
DALLAS—Digital experience company Bottle Rocket has launched an Apple App Clip for its partner Caesars Entertainment. This new innovation allows Caesars’ on-site guests to locate…
When to Leverage Blockchain & Cryptocurrencies to Drive Experience Growth
Today, product managers across all industry sectors are looking to harness the power of blockchain to create real value for both their teams and customers….
11 Game-Changing Reasons To Monitor Your Website Traffic
Big data” has become more than just a buzzword. With the right analytics, data can yield valuable insights to help a business identify its audience,…
11 Tech Pros Share Their Best Tips For Writing Better Code
Those fresh to programming may know the languages and rules but lack the experience that leads to creating cleaner, more efficient code. A few years…
16 Crucial Things Companies Often Forget When Building Mobile Apps
More and more consumers are using their phones to surf the Web and shop for goods and services. As a result, an increasing number of…
3 Principles Every Product Manager Should Implement Now
Navigating the new normal will require a shift in thinking to discover unmet needs and embrace new opportunities. Customer needs and business opportunities are in…
COVID-Proofing Restaurants with App Clips
Calvin Carter, CEO of Experience Consultancy Bottle Rocket, discusses how COVID-19 has rewritten the rules of dining and how Apple App Clips will provide an avenue…
Server-Driven UI for Android with Jetpack Compose
Jetpack Compose is a new UI toolkit for native Android UI development that enables declarative UI. Traditional Android UI development is done either using a markup…
Groceries & Digital Discoverability
How do customers discover new brands, explore products, and explore impulse buy when shopping digitally? The last few months have proven that COVID has been…
Buy. Then Build. The New Reality for Enterprise Software Development
Who Should Read This? Delivering value-driven software means harnessing several motivated disciplines across an organization. Subscribing to a product mindset isn’t limited to just production teams….
Leveling-up Contactless Guest Interactions with App Clips
Following months of lockdown restrictions, the hospitality industry is no doubt amongst the hardest hit. As international and domestic travel demand continues to lag behind,…
Creating A Digital Roadmap For Forward-Looking Businesses
Since the pandemic erupted, we’ve witnessed a digital revolution, with a shift to remote work and more digital access to services than ever before –…
Incorporate Blockchain and/or Cryptocurrencies into Your Customer and Employee Experience
What are cryptocurrencies like Bitcoin and Litecoin and what is the difference between cryptocurrencies and blockchain networks that businesses are developing you read about in…
How Hoteliers Can Prepare For Pent-Up Demand in the Post-Pandemic World
No sector in the world has remained immune to the disruption caused by COVID-19, with the travel and hospitality industry amongst the hardest hit. As…
Minimum Viable Product vs. Minimum Features Product
The idea of minimum viable product (MVP) is very popular with startups, especially those in the software and digital solutions space. However, more often than…
Opening the ‘digital front door’ to enhanced patient experiences in the post-pandemic era
The realities of the Coronavirus pandemic have reinforced the power of digital platforms in communicating and guiding healthcare. Throughout the crisis, online visits, remote monitoring, and…
The Second Law of Customer Retention: Retention is not a Single Moment in Time, but Rather a Series of States Determined by Actions in the Customer Retention Lifecycle
In The First Law of Customer Retention (previously published here), we talked about how retention is a cornerstone to sustainable growth and a key driver of…
How Health Agencies Can Enhance Remote Care Communication
This week on I Don’t Care, host Kevin Stevenson sat down with Rajesh Midha, Chief Strategy & Operating Officer of Bottle Rocket, to discuss how the company has personalized digital…
eCommerce Next: Interview with Calvin Carter, Founder and CEO of Bottle Rocket
Businesses are incorporating new digital approaches to deal with the COVID pandemic. Team eCommerce Next interviewed Mr. Calvin Carter, Founder, and CEO of Bottle Rocket to get…
12 Things Every Dev Should Know About Ergonomic Software Design
Ergonomic design has long been a primary consideration for developing furniture, hardware and other consumer products. But ergonomics doesn’t only apply to physical objects; good…
10 Exciting Ways 3D Printing Will Be Used In The Future
As 3D printing continues to mature, its practical uses are seemingly infinite. From artwork and toys to entire buildings and even transplantable organs, this technology…
Dreaming of the perfect partnership between product & marketing?
Dreaming of the perfect partnership between product & marketing? HERE’S OUR CHALLENGE TO YOU. Product teams create digital platforms, such as web and mobile apps,…
The New Airport Experience
Editor’s Note: At the start of the pandemic, many were optimistic that within a few months, life would return to normal and the demand for…
A Simple Truth: Safety is Non-Negotiable for Connected Travelers
Calvin Carter tells Canadian Travel Press that “until major industry-wide innovations are made, travel and tourism will largely be considered ‘unsafe’ by the general public….
3 ways grocers can appeal to the ‘connected consumer’
Digital-first customers are highly valuable for grocers, but reaching them requires the right communication strategy and a commitment to seamless ordering, writes Rajesh Midha of…
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