Resources for Juneteenth
Along with our friends at Ogilvy, we have compiled a list of books, articles, videos, podcasts and learnings to educate yourself and others in honor…
events. ideas. points of view.
events. ideas. points of view.
Check out the latest and greatest happenings around the rocket. We’ll do our best to keep you informed on all things new and now.
Check out the latest and greatest happenings around the rocket. We’ll do our best to keep you informed on all things new and now.
LET'S FACE IT, 2020 WAS HARD.
20 Trends Worth Remembering
But even amid all the change and hardship, believe it or not, 2020 has managed to teach us a few things and forever changed the way brands and consumers interact. We've compiled 20 of our favorite trends that we've noticed this year that will certainly carry us into 2021 and beyond.
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DID YOU SEE THE NEWS?
Bottle Rocket Founder Announces
A “Work from Wherever” Future for the Company
Once again, Bottle Rocket is pioneering a path forward.
This time with an all new attitude and an all new way of working. #leadtheway
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TREND REPORT
The Impact of COVID-19 on iOS Rankings
Bottle Rocket has been conducting App Store research focused on how brands are leveraging, optimizing and updating their mobile apps in response to the COVID-19 pandemic and how customers are responding.
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LADIES AND GENTS, PREPARE FOR LIFTOFF
A podcast brought to you by the experts at Bottle Rocket, ’Liftoff' is a show about experience. We will talk business transformation, product growth, leadership and everything in between.
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Google I/O 2021 Top Announcements From Rocketeers’ Perspective
Google held the first-ever 100% virtual I/O this year! There are many existing announcements made during the 3-day online conference last week. We’ve collected the…
Why Quick-Serves Should Invest in Long-Term Digital Change
Just take a look around the restaurant industry. Having an app and web ordering is no longer enough for quick-service restaurants to bank on meeting…
Freedom of Choice with Flutter
Any significant investment in digital solutions considers cross-platform technologies at some point. What is the widest footprint of devices I can address without compromising the…
Increasing Patient Engagement and Lowering Medical Non-Adherence Through Digital Experiences
With the US healthcare system under strain like never before, Rajesh Midha, President at Ogilvy Experience and Bottle Rocket, examines how healthcare providers can look towards digital experiences as…
Developed by Bottle Rocket, SCL Health App empowers patients to take active role in their health
Broomfield, Colo 20 April 2021– SCL Health has launched a new streamlined experience that empowers its patients to take a more active role in their…
Strategies Grocers Can Use to Tempt Customers Back to In-Store Shopping in 2021
With consumer behavior changing almost immeasurably over the past year, grocers must now think outside the box to keep and increase customer loyalty. As we…
Everything You Need to Know About Personalization for Restaurants
It used to be that all restaurants needed to attract customers was a catchy jingle, a memorable mascot, and a signature menu item. While a…
How travel brands are using Apple’s App Clip to drive engagement, touchless experiences
Travel providers have been examining ways to make the traveler journey friction-free long before anyone heard the word “coronavirus.” But across all sectors of the…
Retaining the divided attention of post-COVID QSR customers
Quick Service Restaurants face an uncertain future. Here’s how they can win in a digital marketplace with customers staying at home. With the pandemic altering…
Restaurants After COVID: How to Navigate the Digital Future
RESTAURANTS SHOULD CONSIDER THESE THREE CORE PRACTICES. In a period that’s been nothing short of turbulent, quick-service restaurants have managed to make a rebound and…
13 Expert Tips For Boosting Your Company’s Mobile Site Performance And UX
With the proliferation of smartphones and personal devices, “mobile-first” has become the watchword when it comes to website design for optimal user experience. Businesses must…
Want to Build Products Customers Love? Prioritize Iteration.
Continuous iteration will help you create products that people grow to love over time. The best and most successful digital products go through a cycle…
The Fourth Law of Customer Retention
Cross-Channel Messages are the Attraction Forces That Influence Organic Product, Service Discovery & Repeat Customer Visits In the first two laws of customer retention, we…
11 Of The Top IT Investments Businesses Will Make In 2021
Companies across every industry have had to make quick operational changes to acclimate to the pandemic and mitigate its impacts on the bottom line. Resources,…
10 Tech Leaders Share Their Favorite Edtech Innovations
The pandemic has caused a major shift in education. Even as students begin to return to the classroom, education technology remains a hot topic. Schools…
12 Ways For Tech Companies Using Consumers’ Data To Earn Their Trust
In the remote-first era of Covid-19, the potential for and frequency of cyberattacks has increased significantly. With data breaches regularly hitting the headlines, many consumers…
New Class of Online Grocery Shoppers Brings Fresh Industry Demands
No industry has remained untouched by the digital transformation induced by lockdown restrictions, with the grocery market, in particular, witnessing an accelerated online shift. Grocers…
13 Smart Home Tech Features To Anticipate In The Next Decade
Smart home tech has made life a lot easier for many homeowners. Voice assistants like Alexa are among the most popular and well-known of the…
15 Digital Payment Upgrades That Would Improve The Customer Experience
Digital payment methods have seen increasing use in the past few years, and with the onset of the Covid-19 pandemic, consumer adoption has skyrocketed. In…
Product Managers Versus Project Managers: We Need Some Clarity
Here are three areas where you can better distinguish between these two roles. It happens every week or so, even with close friends and family…
Bottle Rocket Named One of the Top Mobile App Development Companies in Dallas 2021 by Digital.com
Digital.com evaluated 43 mobile application developers in Dallas based on 10 different variables to give you a list of the best mobile application developers in…
11 Must-Have Features For A Competitive Business Website
From the growth in mobile access to the rise of AI-driven customer outreach, business websites are evolving at a rapid pace. Leading-edge corporate websites now…
13 Big Changes 5G Will Bring To Businesses And Consumers In 2021
From wireless service commercials to news stories, the arrival of 5G has been trumpeted far and wide. But while everyone may know that access to…
Grocers could face a tough time in the coming year
COVID-19 has been the catalyst for incredible grocery market growth and e-commerce adoption. Sales at Idaho-based grocer Albertsons increased by 11.2% during the fiscal second quarter…
Let’s Face It, 2020 Was Hard.
Despite the hardships of this year, there was a lot to learn and celebrate. 2020 has managed to teach us a few things and forever changed…
Marketing in 2021: The impact of blockchain on CX
Tim Duncan, Product Growth Lead at Bottle Rocket, discusses how marketers can use blockchain technology to build better relationships with their customers. For a decade,…
The Third Law of Customer Retention
Retained Customers Are The Growth Engine Behind Organic Customer Growth In The First Law of Customer Retention (previously published here), we defined retention and provided an…
Are You In The “In-Group”
In order to thread the power of social proof into your digital product, we need to consider who the most important influencers in your ecosystem…
The What, When, Where and Why of App Clips
App Clips is set to change how a business’s brand shows up digitally for its customers. App Clips will, in essence, allow users to have…
16 Smart Ways For Tech Teams To Stay Ahead Of Industry Trends
Technology is one of the fastest-moving industries out there. The expectation to stay on top of the latest trends creates sizable responsibilities for every tech…
In Defense Of The Office Building: Eight Benefits Of Physical Workspaces
Sr. Director of Android Engineering at Bottle Rocket, contributing to best practices and innovation throughout the organization. As more of the professional world adopts a remote…
4 Stocks To Gamble On This Holiday Season: Caesars, MGM Resorts, Penn National, And Boyd Gaming
The delivery of a COVID-19 vaccine and the arrival of the holiday season have given casino operators a new reason to cheer. As travel restrictions…
Build A Diverse Tech Team That Mirrors Your Audience With These 13 Strategies
The benefits of a diverse tech team are many, but one of the most compelling is that the team building tech should reflect the diversity…
Bottle Rocket Launch Apple App Clip For Caesars Ent.
A leading digital experience company, Bottle Rocket, on Thursday announced the launch of an Apple App Clip for its Caesars Entertainment partner. Without installing the…
Navigating the Product Analytics Maturity Model in the First-Party Data Era
First things first, let’s level set. If you are a product manager that is feeling increased pressure from your business to use your first-party data…
Caesars Entertainment Unveils Enhancements to its Guest Experience with its First Ever Apple App Clip
Bottle Rocket, a digital experience company, announced the launch of an Apple App Clip for its partner Caesars Entertainment, the largest casino and entertainment company…
Caesars Entertainment Unveils Guest Experience Enhancements with Innovation Developed by Bottle Rocket
Bottle Rocket, a leading digital experience company, has announced the launch of an Apple App Clip for its partner Caesars Entertainment, the largest casino and…
Developed by Bottle Rocket with Notifications by Airship, Caesars Entertainment Unveils Enhancements to its Guest Experience with its First Ever Apple App Clip
DALLAS, Dec. 9, 2020 /PRNewswire/ –Bottle Rocket, a leading digital experience company, today announced the launch of an Apple App Clip for its partner Caesars Entertainment, the largest…
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