Bottle Rocket, a proven, global digital product agency and part of the WPP worldwide network is thrilled to announce a new strategic partnership with Olo (NYSE: OLO), a leading restaurant technology provider.
Raising Cane’s & Popeyes 🍗🐔 Two of the most iconic brands in the QSR industry – known for their delicious chicken and loyal fans. But how do their digital experiences compare? Which brand excels at driving conversions? Who is leveling-up customer acquisition and loyalty?
Unmoderated testing tools are like having a research assistant that works 24/7.
Grocery delivery is a vast market, with the online grocery customer base amounting to roughly 150 million shoppers.
In the world of data analysis, there are two main approaches: qualitative and quantitative. While they often operate on opposite sides of the equation, both play a crucial role in understanding and optimizing business processes.
Mobile apps provide users with a variety of services and entertainment, 24/7, via the powerful, portable computers many of us carry everywhere—our smartphones and tablets.
As menu prices soar to unprecedented heights, businesses must pivot towards cutting-edge loyalty programs that not only retain but also recapture the attention of budget-conscious consumers.
Embracing API Design-First is essential to unlocking the full potential of your software development teams and enabling seamless digital experiences to be delivered to customers.
Often we believe that the best mobile experiences are ones where the user needs no assistance or introduction to their use.
It’s essential to consider a variety of customer- and business-focused factors when choosing between the two options.
As a product manager with a decade of experience building and launching digital products, I’ve seen a few things change in that time.
Using data to guide your decisions is a powerful strategy for any business investing in digital solutions. It empowers you to make informed, more confident choices faster, enhancing your customer’s experiences, and driving business growth.
Companies are taking
advantage of the down turn period to get their ship in order. This involves concentrating on customer value and making sure they aren’t wasting money by optimizing current tech investments.
Xamarin is a popular cross-platform mobile app development framework that has been widely used by C# developers and organizations to write applications for Android and iOS platforms. However, as most know, Xamarin is quickly approaching its end of life on May 1, 2024.
There’s a lot of excitement prior to a large-scale tech product launch or update, as devs look forward to seeing all their hard work in action and users anticipate the new benefits and/or experience.
One of the first steps to analyzing which systems you should invest in is to do some analysis of which systems your employees and customers are using.
Because Product Managers have a wide range of capabilities and skillsets, it’s imperative to find the right match of Product Management expertise for each and every client challenge or need.
Our AI Journey Artificial Intelligence (AI) has taken over most business conversations. The progress is astounding. The use cases are promising. The possibilities are intriguing.
VP of Business Strategy, Peter Klayman, joins the Breaking News Show by eTurboNews. Watch the interview now!
It’s certainly true that no tech product is perfect; it’s likely also true that most tech products are never really “finished.”
How Solutions Architects Renovate the Enterprise Landscape I had a funny chat with my sister the other day. She’s not very technical but curious about
Have you been longing for a way to liberate yourself from the monotonous and repetitive grunt work that accompanies the task of moving data from
Ignite streamlines the development processes and cost by up to 40%. Bottle Rocket Studios, a leading digital experience company, has today announced the launch of Ignite,
As a technology solution provider, collaborating with those around us is key to a successful project. We rarely work in a vacuum or a silo
So, as you look at a successful project team, these three components are largely intertwined people, process, & technology.
As we enter an economic downturn, smart leaders will use the turbulence to build for the future. With the U.S. expected to enter a recession this year,
Remember that one meeting? The meeting where you were just peacefully sitting there, listening to someone talking about something indirectly related to a thing managed.
Over 20,000 enterprises worldwide in nearly every industry trust the Scaled Agile Framework (SAFe®). Since 2011, companies have been embracing this methodology to achieve business
Raina Probst, Carla Salcedo, and Tyler Robb explore 10 expert use cases and 8 key benefits for any product-led organization.
The market research firm said enterprise IT spending will endure in a tough economy, but noted an emphasis on optimization, productivity gains and rooting out inefficiencies.
Find out how to make every member of the team is empowered and given a voice.
Digital solutions will provide the efficiencies needed in a Fee for Value environment while elevating the journey of care to match the experiences patients expect.
A digital experience may be the only direct contact a customer has with a particular brand.
There is plenty of potential for metaverses to transform customers‘ interactions with brands, but the industry is still in its early days.
Today brands must accept the hyper-competitive nature of our current environment and leverage word of mouth as one piece of a much larger and more complex digital strategy.
A successful digital front door strategy provides a massive opportunity for healthcare organizations to acquire and retain customers while enhancing care and growing revenue.
Understanding the current and potential capabilities of your organization’s APIs is an important way to ensure your brand is able to stay up-to-date.
Advancements most brands have made during the pandemic brought the digital transformation era to a close.
What’s the difference between a product roadmap and a product strategy? We explore the distinction between the two.
The word has taken on a whole new meaning and carries greater value, especially for companies looking to become truly product led.
Many boards and executive teams had to confront a difficult reality: they had underinvested in digital and needed to accelerate capabilities ASAP.
Rajesh Midha examines how healthcare providers can look towards digital experiences as a way to increase patient engagement.
